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מאמרים

מה למדנו ממשבר הקורונה עד כה?

לאחר תקופה קשה של מגבלות תנועה על האוכלוסיה ומגבלות קשות על המגזר העסקי,

הרשויות מתחילות לשחרר לאט לאט, ומאפשרות לצרכנים יותר תנועה ולעסקים יותר מרחב פעילות.

נכון שמדובר רק בצעדים ראשונים ועדיין עסקים רבים לא נהנים מההקלות,

אבל אפשר כבר להתחיל להסיק מסקנות לגבי ההתנהלות העסקית שלנו.

אז הנה 7 דברים שלמדנו עד כה:

הקשבה – הסוד לכל מכירה

לפני שקופצים על הצגת פתרון,

הקשב ולמד מה בכלל הבעיה.

שאל שאלות עומק, הבן מה הבעיה האמיתית של הלקוח,

מה באמת מפריע לו או מעכב אותו.

קהל יעד – אתה בטוח שאתה מכוון נכון?

קהל יעד

 

האם הקדשת מחשבה מעמיקה לשאלה – מי קהל היעד שלך?

או שאתה הולך על המובן מאליו?

 

זו שאלה מאוד בסיסית ואני מופתע לגלות כל פעם מחדש

כמה שבעלי עסקים לא מקדישים את הזמן והמחשבה  לנקודה הכל כך חשובה הזו.

למה זה כל כך חשוב, ללא קשר לסוג העסק שלך?

כי יכול להיות שאתה מפספס בגדול!

אסטרטגיה עסקית – מה זה ולמה צריך את זה?

אסטרטגיה

מילה גדולה שמכילה בתוכה עולם ומלואו,
כל כך הרבה תוכן ואפשרויות,
אך גם דורשת המון ידע, מחקר ותכנון.
מה הפלא שהמון מנהלים ובעלי עסקים מפחדים ממנה..?

Asset 1icon

רוצה לדעת ראשון על מאמר חדש שמתפרסם?
הירשם עכשיו וקבל את התוכן ישירות למייל.

אנחנו מפרסמים באופן קבוע מידע שימושי לבעלי עסקים ומנהלי שיווק, מידע אותו ניתן ליישם בעסק או הארגון שלך מיידית וללא עלות. בהסכמתך לקבל מאיתנו אימיילים נשלח לך את המאמרים ותכנים נוספים בעלי ערך ישירות לאימייל.